box for 59.00.04 rolex | Rolex Uhrenbox Box grün S.A. Genevue Suisse 59.00.04

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The world of Rolex collecting extends far beyond the gleaming steel and precious metal of the watches themselves. For serious enthusiasts, the accessories – the boxes, papers, and even the tools – are crucial elements in the overall appreciation and value of a timepiece. This article focuses on a particularly intriguing piece of Rolex history: the green Rolex box, model number 59.00.04, a rare and highly sought-after item among collectors. This specific box, marked "Rolex Uhrenbox Box grün S.A. Genevue Suisse 59.00.04," represents a significant piece of the brand's heritage, offering a captivating glimpse into the past.

The description provided – "Used (Very good) | Year of production 1970 | No original box | No original papers" – presents a fascinating paradox. While the item itself is the subject, the lack of an original box and papers for the watch it presumably once held highlights the independent value and significance of the box itself. This underscores the growing collector market for vintage Rolex accessories, where even seemingly minor components can command substantial prices. The absence of the original watch and accompanying documentation only intensifies the mystery and allure surrounding this particular green box.

Understanding the 59.00.04 Designation:

The "59.00.04" designation is a crucial identifier, hinting at the box's origins and timeframe. While Rolex's internal numbering systems are not always publicly documented in detail, the number itself suggests a specific production run and likely corresponds to a particular period in Rolex's history. The fact that the box is dated to approximately 1970 offers a valuable contextual clue. This era represents a pivotal time for Rolex, with the brand solidifying its position as a leader in the luxury watch market. Analyzing the box's design, construction, and materials in conjunction with known Rolex production practices from the period is crucial in understanding its significance.

Rolex Montres S.A. and Geneve, Switzerland:

The inscription "Rolex Montres S.A. Geneve Suisse" confirms the box's authenticity and origin. "Rolex Montres S.A." is the French translation of "Rolex Watches Ltd.," reflecting the international reach of the brand. "Geneve Suisse" clearly indicates its manufacture in Geneva, Switzerland, the heart of the Swiss watchmaking industry and the location of Rolex's headquarters. This geographical connection adds another layer of authenticity and desirability to the box. Collectors often seek out items with clear provenance, and this inscription provides precisely that. The use of French rather than German or English further highlights the international market Rolex catered to during this period.

The Significance of the Green Color:

The description emphasizes the box's green color. The specific shade of green employed by Rolex during this era may hold additional significance. Color choices in packaging often reflect broader design trends and marketing strategies. Researching the color palettes used by Rolex in its packaging during the 1970s could reveal interesting insights into the brand's aesthetic sensibilities at the time. The condition of the green color, described as "very good," suggests that the box has been well-preserved, further enhancing its value to collectors.

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